Associate Director of Sales and Marketing Location: Los Angeles
Company: Mediabistro
Location: Los Angeles
Posted on: September 21, 2023
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Job Description:
About our Brand More than a group of hotels, The LINE is a
creative community built around a sense of discovery - an
exploration of a building, a neighborhood, and a culture. From
Koreatown in LA to Adams Morgan in DC to downtown Austin, each
property is architecturally interesting and chosen for its location
in emerging neighborhoods in compelling cities. LINE hotels are
both reflective and responsive- shaped by the communities they are
part of while also contributing something new to those places. LINE
properties are a collaboration of the best local and out-of-town
talent in design, food and beverage, arts and culture. We are
seeking a dynamic Director of Group Sales to join our team. A
successful candidate will have a genuine passion for the
hospitality industry and an entrepreneurial spirit.
ResponsibilitiesRespond to internal and external Sales inquiries or
requests and provide assistance as needed Actively solicit new and
existing group accounts to meet/exceed revenue goals through
telephone solicitation, outside sales calls, site inspections and
written communications Adjust group pricing and recommend group
concessions as needed to secure group business in support of hotel
budget targets Use company wide programs, sales developments,
prospecting projects and reporting for group business development
Follow up on all business inquiries and leads to generate group
room nights and associated food and beverage revenue to impact
RevPar performance Achieve monthly, quarterly and annual revenue
and direct sales goals including outside sales calls, prospecting
calls, site inspections, and entertainment as outlined Act as a
liaison with other departments or functions (Operations, Front
Office, F&B, etc.). Establish and maintain effective employee
working relations both within the department and with other
departments Together with the Regional Director of Sales and
Marketing and Director of Revenue Management implement the agreed
strategy for all market segments Achieve and exceed budgeted room
nights and revenue goals annually Analyze and estimate total value
of each piece of business and negotiate best situation for
achieving optimum revenue for the hotel while ensuring excellent
customer service Analyze and review market changes with the
Regional Director of Sales & Marketing and the Director of Revenue
Management to implement programs with the Sales Team to meet these
changes. Organize and accompany familiarization sites, tradeshows
and inspection trips with clients Cultivate existing accounts into
repeat business and revenue streams Develop new accounts with
active prospecting, market networking, and targeted Sales Calls
Develop powerful customer relationship with appropriately frequent
and reliable communication; Follow up on all Sales leads in timely,
courteous and professional manner Assist in the recruitment,
training and managing of the sales team Assist in Annual Budget
preparation and monthly re-forecast sessions Analyze and evaluate
client production with Sales Managers and implement sales action
plans Provide feedback and market information to Regional Director
of Sales & Marketing on changing market conditions, including
trends on the competition, as a result of direct sales
solicitation, networking events, tradeshows, travel and interaction
with competitive hotel staff Propose and initiate, new services and
products for our guests Monitor and review the Sales incentive
programs monthly Adhere to all standards of operations, policies
and procedures, manuals, memos and verbal instructions Monitor and
develop employee performance to include, but not limited to,
providing supervision, conducting counseling, evaluations, setting
annual goals and delivering recognition and reward Maintain
awareness of documentation needed and retained in employee files Be
familiar with all safety and emergency procedures including OSHA
requirements Participate in meetings with hotel staff and clients,
including but not exclusive to: Morning Operations Briefing, Resume
Meeting, Banquet Event Order Meeting, Sales Meeting, Pre-Convention
Meetings, and Planning Visits Core Competencies Four-year college
degree preferred Must have a minimum Four (4) years of experience
in hospitality sales required Market knowledge and sales experience
preferred Experience in Corporate Group Market Preferred Strong
ability in using MS Office (MS Excel, Word, and MS PowerPoint, in
particular) Delphi and access database tools Outstanding
communication and interpersonal skills Collaborative spirit Ability
to handle data with confidentiality Excellent reading, writing and
oral proficiency in the English Language Excellent organizational,
time management skills and attention to detail Ability to multitask
Work well under pressure, requires being a team player Compensation
& Benefits We offer competitive wages and benefits while fostering
a diverse and inclusive work experience. We thrive in being a
diverse work environment. Consideration for employment will be
based upon personal capabilities and qualifications without
discrimination based on race, color, religion, sex, gender
identity, age, national origin, disability, sexual orientation, or
any other protected characteristic as established by law.
Keywords: Mediabistro, Los Angeles , Associate Director of Sales and Marketing Location: Los Angeles, Sales , Los Angeles, California
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