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Associate Director, Creative Content

Company: EMEA3 Recruitment
Location: El Segundo
Posted on: September 17, 2020

Job Description:

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The Proactiv Company is a leader focused on the global consumer acne market. The Proactiv Company is a joint venture between Galderma, the world's largest independent global dermatology company and Guthy-Renker LLC, a leading direct marketing company.. It unites Galderma’s science-based innovation and expertise in dermatology with Guthy-Renker’s consumer insights and digital expertise under the Proactiv brand, the world’s leading non-prescription acne brand.. For more information, please visit www.proactiv.com. Job Description. The Associate Director, Creative Content will work closely with the company’s internal brand and digital marketing directors as well as an external creative agency to drive the content and creative assets for the Proactiv brand, ensuring the brand storytelling is delivered in an impactful way. This role will integrate and collaborate with other internal and external stakeholders, creative agencies, visual and UX designers, project and product managers, developers and QA leads from concept to launch. This position will also manage the content strategy around the PR and social media team’s timely execution of high impact campaigns, public response and brand expressions, coordinating efforts across channels and mediums to ensure brand integrity.. Job Responsibilities. Oversee a team of internal writers, designers and content developers that will develop and execute a robust range of campaigns and content across multiple channels, leveraging brand guidelines and direction from a core external creative agency.. Promote strong storytelling via copy, content, and visuals as a way to engage and interact with audiences across their journey with the brand.. Maintain awareness and understanding of emerging social media platforms and best practices being used by others, especially in the skincare space, as well as look for opportunities to innovate and develop existing communities.. Transform strategic vision of brand and digital marketing teams into tangible assets while working closely with cross-functional teams, such as SEM/SEO digital teams and Tech. Lead process to organize, prioritize and schedule work assignments.. Ensure integrated campaign strategy and messaging translates into authentic content in PR, social properties and influencer programs.. Help manage and maintain brand voice, continually evolving per category and customer needs, within our owned channels.. Review and edit accurate copy and visuals for new and existing products to drive expected response in a campaign, with enhancement of user's online experience in mind.. Collaborate with outside partners and review joint work to ensure content is on-strategy, compelling and follows brand guidelines - consistent with brand voice, style and tone.. Lead, coach, inspire and motivate a team to create and deliver truly remarkable, influential and impactful creative work.. Other duties as assigned.. Bachelor’s degree in Marketing, Advertising, Communications or similar discipline, preferred; or equivalent combination of education and experience, required.. Eight (8) or more years of creative and content experience, ideally from a large in-house creative team in consumer product environment or ad agency.. Three or more years of experience managing and directing a team of creative or content direct reports.. Deep knowledge and understanding of the creative development and production process, including project initiation, requirements definition, presentation and handoff to technology to ensure brand integrity.. Experience in translating brand strategies to social media & influencer marketing programs, with acute knowledge of emerging trends and technologies.. Ability to communicate content strategies to PR agencies effectively.. Strong communication style which takes into account setting and managing expectations with multiple stakeholders both up, down and across the organization, and leading teams.. Ability to present creative rationale at the executive level.. Self-directed with excellent time management skills. Ability to multi-task and meet deadlines; highly creative, yet detail oriented and analytical to be able to assess campaign performance.. Design proficiency in Adobe Creative Suite, “mobile first” design across channels, preferred.. Other Important Information. WORKING CONDITIONS AND PHYSICAL REQUIREMENTS:. The work environment characteristics and physical requirements described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.. While performing duties of this job, the employee may or may not be frequently/or occasionally required to:. Stand; sit; walk; stoop; kneel; crouch; climb or balance; talk or hear; and taste or smell.. Climb stairs or ride elevators.. Lift and/or move up to 25 pounds.. Use close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus.. Manipulate keyboard or otherwise access computer, telephone and hand-held devices.. Be exposed to outside weather conditions while going in and out of office buildings.. Be exposed to moderate noise level usually in warehouse settings.. Be exposed to moving equipment, mechanical parts, and/or high places; or moving between air-conditioned and non-air-conditioned environments.. EMPLOYER'S RIGHTS:. This job description does not list all the duties of the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based upon your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not a contract for employment, and either you or the employer may terminate employment at any time, for any reason. In addition, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.. Job Reference: 207000004. External Career Site - 2 days ago - save job. If you require alternative methods of application or screening, you must approach the employer directly to request this as Indeed is not responsible for the employer's application process.. Galderma, the world's largest independent global dermatology company, was created in 1981 and is now present in over 100 countries with a.... Thousands of employers search for candidates on Indeed

Keywords: EMEA3 Recruitment, Los Angeles , Associate Director, Creative Content, Other , El Segundo, California

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