Sr. Director, Brand Marketing
Location: El Segundo
Posted on: May 28, 2023
Fabletics is looking for a Sr. Director, Brand Marketing.
The Sr. Director, Brand Marketing reports to the CMO of the brand and will establish, build and lead all marketing efforts - ranging from marketing strategy and brand storytelling to the shopping experience and customer contact strategy.
The right candidate will have a brand marketing & storytelling background. They will have a strong background in building and driving the strategy, leading a cross-functional organization and leading a high performing team in a fast paced, high growth environment. They will be a hands-on leader with an entrepreneurial mindset and highly collaborative working style.
A key aspect of this new leadership role will be effectively partnering with and guiding both internal teams and external business partners who need to be aligned and bought into the brand's strategic and creative marketing execution. The best candidate will bring strong business acumen mixed with a diplomatic approach that keeps both internal and external partners in sync, bought in, and effectively driving the business forward together.
The right candidate will be a strong brand marketer and creative storyteller, with experience developing and executing impactful integrated campaigns that drive both brand awareness and direct customer response. They will be customer-centric in their approach and an expert of analysis and interpretation of data, heavily focused on analytics and ROI to guide decision making. S/he is at the core, an expert in the digital space, and brings strength in team management, team development, cross functional collaboration, creative and strategic thinking, process development and execution.
Day-to-day responsibilities will include strategic partnership with Design, Merchandising, Planning and Production teams, and well-coordinated marketing leadership across all functions, from revenue driving channels including Site Experience and CRM to brand building functions such as Brand Partnerships, Social Media and Copywriting.
What you will do:
At Fabletics, we believe work and life should fit together! We continue to build a culture of flexibility, to empower you to do your best and put yourself first. Our Total Rewards program rewards employees for their hard work, supporting their health, well-being, families, and ultimately their life journey. Total Rewards at Fabletics includes:
The annual base salary range for this position is from $157,770 - $203,500. The range provided includes the base salary that Fabletics expects to pay for the role. Offered base salary will be dependent on factors including the scope and complexity of the role, candidate's related work experience, subject matter expertise and work location.
TechStyleOS is the globally integrated Operations and Services provider behind some of the fastest growing online fashion brands in history, including Fabletics, Savage X Fenty, JustFab, ShoeDazzle, and FabKids. With capabilities spanning technology, data science, supply chain management, fulfillment, customer service, and more, we help brands launch, scale and grow-across product categories and geographically. From predictive analytics to data-driven marketing and attribution, our unique approach is powered by our proprietary, end-to-end tech platform that enables the brands we serve to deliver a level of personalization, value, and satisfaction that are unrivaled in the fashion industry.
Fabletics, Inc. is an equal opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, and other protected status as required by applicable. At Fabletics, Inc., we champion a vibrant workplace culture that thrives on diversity law and do not tolerate discrimination or harassment. We are one team from many backgrounds, innovating through diversity of individuals, who are driven by passion for creating an inclusive space for all. Fabletics, Inc. will continue to champion a workplace culture that prizes diversity and inclusivity.
We encourage you to apply regardless of meeting all qualifications and/or requirements.
Keywords: Fabletics, Los Angeles , Sr. Director, Brand Marketing, Executive , El Segundo, California
here to apply!