Paid Social Associate Director
Company: Quigley-Simpson
Location: Los Angeles
Posted on: March 20, 2023
Job Description:
This is a Los Angeles based only opportunity as the Team comes
into our Brentwood office at least 1x/week.Summary:Quigley is
looking for an Associate Director or Supervisor of Paid Social to
grow customer acquisition and brand awareness that drives business
forward through paid social. This is a highly visible,
client-facing, strategic, and fun role across the CPG, retail
(e-commerce), and nonprofit categories. -Core Accountabilities:
Mentor team members professionally
and technically Oversee and manage a team to achieve company
goalsDevelop paid social strategies and create comprehensive
presentations that detail campaign objectives, tactics, rationale,
strategy, budget allocation, media selection, and all relevant
documentation (research, flowcharts, samples, analyses, competitive
overview, audits, etc.)Execute paid social campaigns and
initiatives that expand client brand awareness, conversions, and
customer growth Work closely with the Analytics team and internal
stakeholders to develop measurement plans and to report on campaign
performanceLead client calls, instilling trust in authority of
Supervisor's in-depth knowledge of all digital campaign elements
and industry developmentsOptimize all social advertising campaigns
using levers such as customer targeting, content, creative, and bid
optimizationCollaborate with team members across all departments;
respect and follow processesManage relationships with social
platform reps and other third-party vendors -Academic/Educational
Requirements:
Bachelor's degree or relevant
experienceRequired Skills/Experience:
Minimum 6 years experience in paid
social marketing with a focus on e-commerceMinimum 2 years
experience at a competitive marketing agency focused on performance
marketingMinimum 1 year experience managing peopleMust have
in-platform execution experience setting up campaigns and pulling
levers in Facebook, Instagram, Snapchat, and TikTok (experience
with Pinterest, Twitter, LinkedIn, and Reddit is a
plus)Understanding of the consumer journey from awareness to
conversion; ability to leverage insights to unlock new growth
opportunitiesExperience using Google Analytics for reporting
Excellent written and verbal communication and presentation
skillsAbility to work efficiently in a fast-paced environment, with
a high level of accuracy and attention to detailWorking competency
in paid search is a plusPowered by JazzHR
Keywords: Quigley-Simpson, Los Angeles , Paid Social Associate Director, Executive , Los Angeles, California
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