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Senior Manager, Marketing Operations

Company: fox com
Location: Los Angeles
Posted on: March 20, 2023

Job Description:

OVERVIEW OF THE COMPANYFox CorporationUnder the FOX banner, we produce and distribute content through some of the world's leading and most valued brands, including: FOX News, FOX Sports, the Fox Network, and the FOX Television Stations. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.JOB DESCRIPTIONWe are looking for a Senior Manager - Marketing Operations with strong expertise working with the Braze customer engagement platform for business-to-consumer campaigns spanning Fox brands. This position will have lead responsibility for building out and executing campaigns, canvases, and automations for email, mobile push notification, browser notification, and content card campaigns/channels. It will also drive requirements for and oversee systems and data integrations that enable sophisticated lifecycle and communication campaigns. It interfaces primarily with Marketing partners accountable for campaign business results, and data platform and product teams.A SNAPSHOT OF YOUR RESPONSIBILITIES

  • Develop requirements and use cases for new data feeds or integrations to expand capabilities and improve performance; review, test, and sign off on delivery
  • Build new campaigns, automations, and canvases spanning email, mobile notifications, browser notifications, in-app banners, and content cards with Braze
  • Constantly review the Braze data ingestion process to ensure that we can execute sophisticated campaigns while efficiently using Data Points
  • Identify opportunities to increase campaign efficiency by implementing automation, developing new CRM solutions, and integrating new data sources
  • Act as a consultant and technical expert on the Braze platform to serve marketing stakeholders' needs
  • Monitor reporting to ensure campaigns are executing and delivering as expected, and drive troubleshooting and resolution if and when requiredWHAT YOU WILL NEED
    • Experience in CRM / direct marketing in a fast-paced consumer environment, ideally within a digital based subscription business
    • Hands-on experience with the Braze platform specifically
    • Project management skills with the ability to manage multiple tasks involving internal and external partners. Project management certification a plus.
    • Hands on experience with the following channels (at scale): email, push, in-app banners, browser notifications
    • Proven history of implementing and improving Braze processes, including training new users
    • Basic understanding of SQL and database relationship management
    • Experience using HTML to build and personalize marketing communications
    • Experience working with product, tech and data teams for database marketing, data / tech requirements gathering and driving integration with CRM technologies
    • Superior verbal and written communication skills at all levels of an organization with the ability to present complex data, influence others and build relationships
    • Positive attitude and ability to operate in a fast-paced environment with ambiguityNICE TO HAVE, BUT NOT A DEAL BREAKER
      • Relevant work experience with Digital, Media, and Entertainment
      • A Bachelor's degree
      • Experience managing and leading a team#Ll-KD1#Ll-HybridLearn more about Fox Tech at #foxtechWe are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.At FOX, we foster a culture and environment where everyone feels welcome and can thrive. We are deeply committed to diversity, equity, and inclusion, including attracting, retaining, and promoting diverse talent across our company. We live in a diverse world, with different ideas and different perspectives that come together to spark new ideas and make great things happen. That means reflecting the diversity of the world around us is critical to our company's success. We ensure that our viewers, communities and employees feel heard, represented, and celebrated both on screen and off. to learn more about the diverse communities of people behind our brands.Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location is: $139,500.00-161,000.00 annually for California. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

Keywords: fox com, Los Angeles , Senior Manager, Marketing Operations, Advertising , Los Angeles, California

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