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Manager, Influencer Marketing

Company: TATCHA
Location: Los Angeles
Posted on: June 26, 2022

Job Description:

What We Need We're looking for a Manager to join our dynamic, fast-paced Influencer marketing team in Los Angeles. In this role, you will be responsible for supporting marketing initiatives and day-to-day management of the influencer community for a fast-growing skincare brand.Working closely with cross-functional partners, the Influencer Marketing Manager will support marketing campaigns and overall brand programs. This role reports to the Senior Manager, Influencer Marketing.Each day at Tatcha is different with new problems to solve and tasks to tackle, but here is an idea of some of the things you will work on:Support with strategy, vision, and execution of Influencer Marketing at Tatcha to reach overall brand and business strategy.Identify new influencers/talent and assist with building innovative programs/initiatives to expand community while deepening existing relationshipsIdeate and brief influencer campaigns for both new launches and always-on activity, assisting in the execution of all earned, paid and experiential programsMaintain strategic influencer engagement and relationship management.Own various projects including all influencer and press mailersManaging day-to-day correspondence with multiple partners such as agencies, vendors, influencer platforms, event productionPartner with cross-functional teams on marketing campaigns, go-to-market launches,growth initiatives, events and more.Negotiate and execute influencer agreements and partnerships.Measure and report on influencer program performance and KPIs; share results, insightsand future recommendations with cross-functional teams and leaders on an ongoing basis.Who You AreYou are able to learn quickly and take initiative, as our company is dynamic and ever-evolving. To succeed in this position, the following qualities are paramount:Excellent communication, project management, and time management skills, with the ability to effectively prioritize.Organized in execution with exceptional attention to detail while managing multiple simultaneous projects.Proactive problem-solving skills; ability to anticipate obstacles and quickly generate alternate solutions/ideas.Solid understanding of creator community and landscape, ranging from emerging creators to social celebs and cultural leaders.Exceptional existing relationships with top-tier influencers, makeup artists and talent agents + managersSelf-starter with a can-do positive attitude and a roll-up-your-sleeves approach.A creative & inspirational storyteller, always bringing fresh ideas to the table.A social media thought leader, with strong understanding of how content performs across platformsBe in the know - passionate about beauty, fashion, entertainment, lifestyle, culture, art, music and design trends.Data-driven thinker with passion for delivering measurable performance resultsWelcome and learn from feedback, finding ways to incorporate it into future plansQualifications: 4-5 years of relevant experience in Influencer Marketing, PR, digital platforms & entertainment/cultural,and/or agency marketing.B.A. in Communications, Marketing, or similar.Demonstrated interest and passion for influencers and social mediaExperience with influencer software platforms (Tribe Dynamics, Traackr, or similar)Excellent communication & writing skillsExperience with contracting and negotiationsEventing experience preferredLocation: Los Angeles Area Please Note: Full COVID vaccination required for this position, and proof of vaccination is required prior to start date.Tatcha is an Equal Opportunity Employer. We respect and seek to empower each individual and support the diverse cultures, perspectives, skills and experiences within our workforce.All employment is decided on the basis of qualifications, experience and business need.Tatcha will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

Keywords: TATCHA, Los Angeles , Manager, Influencer Marketing, Advertising , Los Angeles, California

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